Methodology


ArtLine proposes to potential investors and event organizers an interactive and community-based project that will be a melting pot of different millennial and Gen Z artworks & forms that will promote local tourism.

Project Name: Pinas Winter Fest

Location: Bonifacio Global City High Street (to be confirmed)

Project Description: An initiative event that welcomes all types of people coming from different backgrounds, ages, and cultures. The event features production of humanities, creates inclusion and a sense of community, and promotes local tourism to the venue.

Project Duration: 3 months – October to December 2022 (can be three months as an initial proposal, extendable to 6 months for a more justified economic viability)

Age restrictions: none at the moment (will depend on local government capacity regulations and COVID-19 safety measures)

Venue allowed capacity: 100% (will depend on local government capacity regulations and COVID-19 safety measures)

Exclusive Daily Activities & Workshops

Films & Comics Mondays

We will promote Philippine comic characters and cosplay weekly. Key personalities will be invited to perform and showcase their works of art.


Spoken Poetry Tuesdays

These performances shall promote creative word-play, scriptwriting, and storytelling.


Fashion Wednesdays

An invitation of our very own local designers to showcase their elegant and innovative designs. It will be an excellent opportunity to promote Philippine fashion design.


Cartoon Skits Thursdays

This is an open opportunity for our cartoon designers to feature their works and encourage aspiring designers to be the best in their field.


Open Mic Fridays

For people who love to sing and chill out, this is a platform that will be open to anyone who wants to sing and play instruments if they like. We will have a live band (musical) to play, and the visitor can ask to play any song as she/he wishes.


OPM Saturdays

We expect a lot more crowd on weekends. We will boost these weekends with powerful and energetic performances from invited Philippine Pop groups and bands weekly. In solidarity with the #lovelocalPH initiative, we aim to promote and appreciate Original Pilipino Music (OPM) to visitors.


Drone & Laser Show Sundays / Family Day

Sundays will be the biggest & busiest day of the week. Imaginative and ingenious drone & laser shows will be the main highlight of the day for every visitor and to close the week.

Live Street Art Mural

Street arts are very powerful expressions from artists. They are usually bold in the message they want to give, which quickly attracts a lot of viewers. We will invite artists, and there will be a mural in progress during the duration of the event to give that interest to the visitors to think of what’s next in the work and what the outcome will be. The artwork will promote the spirit of togetherness. We can also invite potential sponsors for this project setup, such as known shoes or clothing brands that promote youth culture.

Local art shows

  • Encourage local artists to participate via a raffle of goods or cash, as sponsored by the vendors who will set up stalls around the vicinity of the art show. Grand Prize of Travelcation package to tourist spots – Boracay, Batanes, El Nido.
  • Get named artists to display their works alongside emerging artists, where each piece is unsigned until either the show is over or all pieces have been sold. This encourages art buyers to buy pieces based on the art value and not just on the artist’s name who made the piece.
  • The participation of the named artists aims to draw tourists from the community and beyond, while the presence of the local artists would provide enough material volume for the said tourists to engage with

Art workshops

More people can be encouraged to participate by having seminars/workshops. One or two famous artists could be invited to speak or provide inspiration for participants, while more local artists can be tapped to offer short workshops. Depending on their level, the workshops would either be free or paid for by the participants.

Free Webinars

  • Online posters will be made beforehand to inform and encourage people to engage with the event.
  • A google registration link will be made available a week before the event.
  • A final reminder will be sent to those who confirmed to participate in the free webinar.
  • Organizers will perform a dry run before the event to check if everything is functioning.
  • A thank you note will be given to those who attended the event to show appreciation.

Having the above mentioned as the framework and key concepts, this is open to negotiation and more build-up of concepts when proposed to potential investors, organizations, and local government authorities.