Aims


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Promote local art and artists through collaboration Incorporating local art/artists shall promote Original Pilipino Music in this project.

Encourage the masses to engage in art-related activities to aid local artists financially.
Pubmats: short videos i.e TikTok videos, YouTube shorts, Facebook my days, etc., are more likely to gain more interaction than traditional marketing strategies (i.e., billboards and TV commercials) and are efficient in terms of shareability due to likes, reactions, comments, and shareable links.

Uploading “slice-of-life” of the experience from local themed parks, art shows, art workshops, etc., to the internet can accumulate interest for netizens to try out coming to such places and events (Swaid & Wigand, 2007).

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Aid with the recent deficit through the promotion of art. Art activities promote community engagement, generate income and cash flows.

“Align marketing strategies to current trends” (Duffet, 2017) “and how promoting art to the future workers and consumers, mostly the Gen Z can affect the product purchasing of the older generation (parents) on their behalf” (Wharton University of Pennsylvania, 2015).

To jump-start a progressively feasible source of art economic growth to contribute to the amelioration of the country’s economic recovery.

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